Case Studies | Real Results from Social Media Strategy

Markham Stouffville Hospital Foundation

ESTABLISHING A THRIVING DIGITAL PRESENCE FROM THE GROUND UP

We’ve partnered with Markham Stouffville Hospital Foundation for three years to build their social media presence from the ground up. By combining organic content with targeted Meta and Google campaigns, we grew their audience, increased engagement, and helped drive record-breaking donations. Our efforts not only expanded their digital footprint but also strengthened connections with donors and the community.

What we did

• Google Advertising - Paid & Grant

• Meta Advertising

• Social Media Audit & Strategy

• Social Media Management

• Reputation Management

FUNDRAISING & CONVERSIONS

Our strategic advertising campaigns have supported close to $500,000 in raffle revenue and donations to the Foundation.

ENGAGEMENT & VISIBILITY

Generated 10.1M impressions. Achieved 21K+ content clicks. Reached an audience of 1.75M+.

Duarte Group has become an extension of our Marketing team, creating a dynamic and collaborative working relationship. Their strategic approach and management have elevated our brand’s presence and supported record-breaking fundraising efforts. - Madeline Cuadra, Director, Marketing & Donor Engagement

TEGS Tools & Machinery

DRIVING SALES & COMMUNITY ENGAGEMENT THROUGH STRATEGIC DIGITAL GROWTH

As a third-generation hardware store, TEGS Tools & Machinery is strengthening its social media presence while maintaining its trusted reputation. We partner with their team to enhance online engagement through strategic content creation, targeted digital advertising, and proactive reputation management. Our approach helps TEGS connect with new audiences, increase website traffic, and drive substantial growth in both digital and in-store sales—all while preserving their legacy and community trust.

What we did

• Social Media Audit & Strategy

• Social Media Management

• Reputation Management

• Meta Advertising

• Email Marketing

ENGAGEMENT & GROWTH

Grew organic audience by 26% on Meta and increased engagement by 342% year-over-year.

HIGH-IMPACT CONVERSIONS

Delivered an 8x return on ad spend (ROAS) through targeted Meta advertising campaigns.

The Duarte team has been incredible—handling everything from social ads to reputation management with creativity, care, and professionalism. In a male-dominated industry, partnering with a team of strong, creative women who truly understand our brand has been refreshing. We’re happy to have them on our team. - Gabe Chaimovitz - Owner/Operator at TEGS Tools & Machinery

Saian Skincare

SCALING REVENUE & CUSTOMER LOYALTY THROUGH STRATEGIC DIGITAL MARKETING

We partnered with Saian Skincare for over four years to refine their digital marketing strategy, expand their customer and client base, and drive consistent revenue growth through digital advertising. Through strategic audience targeting and creative optimization, we increased conversions, strengthened brand loyalty, and positioned Saian Skincare for long-term success in the B2B and B2C space.

What we did

• Digital Advertising Audit & Strategy

• Meta Advertising

HIGHER CUSTOMER SPENDING

Increased average monthly purchase value by 84%.

GROWTH & PERFORMANCE

Drove a 130% increase in purchases through targeted Meta advertising.

Duarte Group's strategic expertise brought our brand to life online, driving genuine engagement and compelling ad campaigns. Their responsiveness and support allowed me to focus on education and product development. Working with them has been a game-changer for my skincare business, and I wholeheartedly recommend them! - Dasha Saian Marchese - CEO at Saian Skincare

The Wellness Experience

AMPLIFYING BRAND IMPACT THROUGH SOCIAL & LIVE EVENT ACTIVATION

For Kroger’s flagship wellness event, we developed and executed a multi-platform social media strategy to drive engagement and highlight major sponsors and talent. By seamlessly blending in-person coverage with digital storytelling, we captured authentic moments and fostered an engaged online community. Our real-time content strategy showcased brands like Jewel, Blessid Union of Souls, Quinn XCII, Willie Jones, RaeLynn, Dove, Poland Spring Water, Molson Coors, Procter & Gamble, American Greetings, and The Wonderful Company - delivering measurable impact and increased visibility.

What we did

• Social Media Audit & Strategy

• Social Media Management

• Live Event Activation

• Digital Advertising Consulting

ORGANIC GROWTH

Grew organic social following by 46% across all platforms in nine months.

LIVE ACTIVATION SUCCESS

Increased engagement by 274% and event-driven organic follower growth by 22%.

Duarte Group’s standout social media management drove strong engagement and growth for our festival. Their strategic content, genuine connections, and professional on-site coverage elevated our event. I confidently endorse Katee Duarte and her team—they’ll be a major asset to your event or project. - Carese Bartlett, CMO at Trusted Influence

Redeemer University

AMPLIFYING BRAND PRESENCE ACROSS DIGITAL PLATFORMS

For the past three years, we’ve collaborated with Redeemer University in Hamilton, Ontario to implement a targeted digital advertising strategy across Meta, TikTok, YouTube, LinkedIn, and Google. Our work focuses on generating awareness and leads for prospective students while fostering meaningful connections with current students, faculty, and alumni. This strategy continues to expand Redeemer University's audience, drive measurable growth, and strengthen their digital footprint.

What we did

• Digital Advertising Audit & Strategy

• Google Advertising - Paid & Grant

• Meta Advertising

• TikTok Advertising

• YouTube Advertising

• LinkedIn Advertising

• Social Media Audit & Strategy

TOP CONVERSION DRIVER

Our digital advertising achieved the highest inquiry-to-student applicant conversion rate, second only to Redeemer's in-person university admissions counselors.

ENGAGEMENT & VISIBILITY

Generated 16.5M+ impressions across Meta, Google, and YouTube, amplifying Redeemer University's reach and visibility.

Duarte Group's expertise in Ads has been transformative for our institutional marketing and campus bookstore e-commerce efforts. Their deep understanding of our target audience has allowed them to craft campaigns that resonate with our community's values. - Josh Sieders, Associate Vice-President, Marketing & Communications

Compassion Canada

STRENGTHENING COMMUNITY & IMPACT THROUGH PURPOSEFUL SOCIAL MEDIA

Our long-term partnership with Compassion Canada has focused on growing their digital presence, enhancing engagement, and fostering authentic community connections. Through ongoing collaboration, we've supported Compassion Canada in expanding their reach and impact through video asset creation for both paid and organic channels, influencer marketing, and strategic community management - always staying deeply aligned with their mission and values.

What we did

• Social Media Audit & Strategy

• Community Management

• Reputation Management

• Content Creation

• Influencer Partnerships

GROWTH & IMPACT

Supported the growth of Compassion Canada's online community by 38%.

MISSION-DRIVEN INFLUENCERS

Assisted Compassion Canada in finding mission-aligned creators, enhancing authenticity and impact, while also forging new relationships through our outreach efforts.

Katee and her team at Duarte Group have been responsive and thoughtful partners in helping us deepen our connection with our social community. They brought enthusiasm, creative support, and a consistent willingness to flex as priorities shifted-something that's essential in today's digital landscape. We've valued their collaborative spirit and their heart for meaningful, mission-aligned work. — Emily Allert-House, Director of Digital Marketing & Experience

Dough Parlour

BUILDING BRAND LOVE THROUGH INNOVATIVE SOCIAL STRATEGY

We partnered with Dough Parlour to refresh their social media presence and elevate customer engagement. By blending creative content with user-generated stories, we fostered authentic connections and encouraged fans to share their experiences. Through engaging campaigns and proactive community management, we increased interactions, strengthened brand loyalty, and positioned Dough Parlour as a beloved family brand, all while driving measurable results.

What we did

• Social Media Audit & Strategy

• Social Media Management

• Email Marketing

• Influencer Marketing

• Meta Advertising Support

AMPLIFYING BRAND VISIBILITY

Expanded creator partnerships 8x year-over-year, boosting brand awareness.

ORGANIC COMMUNITY GROWTH

Increased organic social following by 14%, expanding brand reach.

Working with Duarte Group has been a joy. Their expertise in social strategy, content, and influencer partnerships helped our brand stand out in the competitive children's toy market. Their track record speaks for itself, and I am incredibly grateful for their transformative impact on our brand. - Natalie Sabri, Founder

Our Daily Bread Ministries

DEEPENING CONNECTIONS THROUGH STRATEGIC DIGITAL CAMPAIGNS

For over five years, we worked alongside Our Daily Bread Ministries to amplify their digital presence and strengthen connections with their audience. By building and optimizing numerous Meta and Google advertising campaigns focused on ministry awareness, donations, subscriptions, website traffic, product sales, and social engagement, we expanded our efforts and delivered measurable results. Through close collaboration with the design and content teams, we enhanced ad effectiveness and provided continuous strategic guidance. Regular performance reviews and ongoing collaboration enabled Our Daily Bread Ministries to achieve their ministry goals.

What we did

• Google Advertising - Paid & Grant

• Meta Advertising

• Social Media Content Strategy

• Influencer Partnerships

• Consulting

FUNDRAISING & CONVERSIONS

Generated $950,000+ in donations. Secured more than 60,000 individual donations. Drove over 150,000 quarterly subscriptions.

ENGAGEMENT & VISIBILITY

Delivered 750,000+ qualified leads. Achieved 7M+ content clicks. Generated 1B+ impressions. Reached an audience of 200M+.

Their collaboration and partnership has been transformative, supporting Our Daily Bread Ministries through rapid digital changes, a global pandemic, and numerous challenges. I highly recommend Duarte Group to help take you to the next level and beyond! - Billy Hartman, Senior Director of Marketing

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